All Articles

Investing.com’s state-level index shows where its users engage most with AI research tools. The more useful lesson is how financial platforms define and disclose behavioural evidence.

New UK research suggests customer experience is increasingly shaped into reputation through reviews, recommendations and routine service encounters. Brands need to design for the task, not an average customer.

A new pathway linking West Midlands manufacturing with West London research could help deep-tech firms. Its test is whether it reveals customer and production constraints early enough.

Veldris says it is relocating its operational headquarters to Birmingham and has appointed DLA Piper. The announcement makes governance part of its commercial proposition.

New work on synthetic data shows that plausible AI-generated answers can resemble market evidence while missing the variation that commercial decisions depend on.

Vamstar says new Sovereign AI funding will help developers test payer evidence and pricing assumptions before clinical-trial protocols become difficult to change.

New patient research finds support for digital health when it reduces repetition and makes routine tasks easier. Fragmented services risk turning patients into the link between systems.

A newly published primary-care study suggests conversational AI can help patients tell their story before an appointment. Its value lies in better preparation, not replacing clinical judgement.

New research shows insight teams are supporting more functions and receiving faster requests without comparable resource growth. The practical challenge is deciding where research can still change the choice.

A new regional cohort has begun investment-readiness support. Its value will depend on whether founders turn creative ambition into convincing evidence of repeatable demand.

New WPP Media analysis challenges the habit of treating search and social as the only routes to immediate return. The practical question is which channels create profitable demand soon enough.

Birmingham Airport’s £2bn draft plan is built around growth to 30 million passengers. Its harder commercial task is making the full regional journey work for travellers, staff and communities.

New research suggests shoppers are using AI, search and human advice to reduce choice before they buy. Retailers need product information built for decisions, not browsing.

Interviews, surveys or both? A practical guide to choosing qualitative and quantitative B2B research based on your decision, target audience and the evidence you need.

New stroke and musculoskeletal research suggests that adoption depends less on digital novelty than on guidance, choice and a credible link back to care.

New retail research points to increasingly fragmented purchase journeys. The commercial response is not omnipresence, but better evidence on where confidence breaks.

Birmingham has topped a new UK growth-potential measure, but the regional opportunity will depend on whether investment propositions are built around real occupier and customer demand.

New patient-journey research suggests AI is speeding up health research rather than settling it. The opportunity for providers is to become the place patients use to verify and act.

UK shoppers may belong to an average of 12 loyalty schemes, but new evidence suggests everyday brand habit is weakening. The priority is useful repeat choice, not larger member files.

A new nationally representative B2B model is a useful advance. Its greater contribution may be to force sharper choices about whether research represents firms, roles or buying groups.