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THE DAILY PULSE


Subscription Design Is About to Face Its Retention Reckoning
Government action on subscription traps and misleading discounts will force businesses to distinguish genuine loyalty from revenue retained by friction.
2 days ago4 min read


Agentic Commerce Will Be Won in the Last Click
AI is beginning to shape product discovery, but shoppers remain reluctant to hand over the final decision. Retailers must design for a divided purchase journey.
4 days ago4 min read


Tax Software Faces Its First Real Customer-Experience Test
HMRC’s latest transformation update makes clear that tax software providers will be judged on more than successful submissions. Clarity, error prevention and trust now matter commercially.
Aug 114 min read
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