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Are B2B Buyers Choosing Suppliers Before the First Call?
New European buyer research suggests most supplier preferences are formed well before a sales conversation. The opportunity lies in helping whole buying groups make a confident choice.
7 hours ago4 min read


Can you trust AI-generated customers with your next business decision?
Synthetic research deserves a careful hearing. Buyers also deserve a clear account of what has been tested, where it fails and how those failures might affect their decisions.
Oct 284 min read


Birmingham Tech Week puts the region’s growth ambitions to a practical test
Birmingham Tech Week closed on Friday after five days that put a familiar regional ambition under fresh scrutiny: how does the West Midlands help more technology businesses grow into substantial companies?
Oct 283 min read


Firmable Puts a Confidence Score on Sales Tech Data
Firmable’s Tech Intelligence product aims to connect public technology signals with decision-maker data. Its more useful contribution may be making the evidence visible.
Oct 244 min read


A Pre-Let Mumbai Data Centre Turns AI Demand Into a Delivery Test
Colt DCS and RMZ have begun work on a 64MW Mumbai facility said to be fully pre-let. The harder test is delivering power, cooling and resilience to the customer’s timetable.
Oct 154 min read


At Telco Days, the Test for Agentic AI Will Be Control, Not Conversation
Software Mind’s November conference places agentic AI alongside SMS fraud and network security. The more useful question is whether operators can govern AI actions in live systems.
Oct 143 min read


UNLEASH Paris Turns HR AI Into a Procurement Question
UNLEASH expects 8,500 delegates in Paris next week. Its sponsor line-up is a market signal, but employers still need stronger evidence before redesigning work around AI.
Oct 144 min read


PDG Recognition Puts Hyperscale Needs at the Centre of Data-Centre Design
Frost & Sullivan has recognised Princeton Digital Group’s customer-value approach. The bigger lesson is that data-centre buyers need flexibility before capacity is committed.
Oct 144 min read
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